Echooooo

ABOUT ME

ABOUT ME

Break Up

OVERVIEW

The sequential design for a Podcast <Break up> of This American Life.

ROLE

Sequential Designer Illustrator Creative Director

SERVICES

Illustration

AI Generate Video


About the project

Break Up

<This American Life>

The concept for my teaser is about music. Starlee found new life through exploring music and it saved her from the depression of her break up. Music healed her and made her gloomy life colorful. I used metaphor in my story, using abstract shapes forming sound waves to convey the melody of the music. The sound moves in waves, slowly becoming her hair to symbolize her emotions. Being immersed in the music brought her "hair" back to life and made it colorful.

As the camera pulls back, we find a full image of a woman, representing Starlee, as she is in a full colorful world.

Reference Board

Moodboard

Smooth Scroll
This will hide itself!

Break Up

OVERVIEW

The sequential design for a Podcast <Break up> of This American Life.

ROLE

Sequential Designer

Illustrator

Creative Director

SERVICES

Illustration

AI Generate Video


About the project

Break Up

<This American Life>

The concept for my teaser is about music. Starlee found new life through exploring music and it saved her from the depression of her break up. Music healed her and made her gloomy life colorful. I used metaphor in my story, using abstract shapes forming sound waves to convey the melody of the music. The sound moves in waves, slowly becoming her hair to symbolize her emotions. Being immersed in the music brought her "hair" back to life and made it colorful.

As the camera pulls back, we find a full image of a woman, representing Starlee, as she is in a full colorful world.

Reference Board

Moodboard

Smooth Scroll
This will hide itself!

COCO

OVERVIEW

It's about craving and exploiting appetite.

ROLE

Sequential Designer

Illustrator

Creative Director

SERVICES

Illustration

About the project

I’m coming at this from the user’s point of view, and the first reason people use COCO is because they crave food.

So I focused on how to make food look more seductive, but also added a branded element to it.

Moodboard

Reference Board

Smooth Scroll
This will hide itself!

LAWN

OVERVIEW

It's about craving and exploiting appetite.

ROLE

Sequential Designer

Illustrator

Creative Director

SERVICES

Illustration

About the project

I’m coming at this from the user’s point of view, and the first reason people use COCO is because they crave food. So I focused on how to make food look more seductive, but also added a branded element to it.

Smooth Scroll
This will hide itself!

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